Anastasia Beverly Hills - Liquid Lipstick

The original shade is pretty dark (per my personal taste) but this is easily adjusted with tissue blotting so you can blot to your heart's content until you find a shade you want to wear that day. For that reason, I can see why some reviewers have questioned its longevity. Personally, I did not find this to last all day but the fading is quite natural and after 4+ hours, it looks like your lips have a natural soft pink tint to it (but the longevity also depends on how much tissue-blotting you started out with). Can confirm that it does not dry out the lips. Feels light and has a matte finish. There's also a light chocolate scent to it. I'm not in the habit of eating lipstick so I cannot attest to the taste.

Love this lipstick! All day wear, even when eating or drinking. Not sticky and doesn't make my lips dry out. Awesome product.

My favorite shade..it’ matches my skin.

I get why some people spend 20$ for a lipstick now. I'm just your typical Wal-Mart makeup girl and decided to buy this when it was half off for the holidays. And WOW do I understand why people would spend the money. It dried down to a soft feel on my lips with no transfer whatsoever. I do love Maybelline liquid lipsticks but they do kind of dry your lips and the lipstick peels a little, but not this stuff! If you're like me and trying to justify spending that kind of money just go a head and treat yourself! You won't regret it!❤️

This lip stain is awesome! I love it it's not like a traditional stain. It's more like a bill that stays, but one problem I have is it does deteriorate after a couple hours of use and starts kind of getting specky so make sure to bring it with you and reapply as needed.

Nice color. Goes on smoothly. This is my 2nd purchase!!

I love the color, but this lipstick doesn’t last more than two hours. If you happen to drink anything, it will stay on the cup. Not indeleble.Formula is also dry-er than others. I bought it because I liked the shade of red, but definitely will stay with Jeffrey’s star formula for liquid lipstick.

This is a highly saturated, beautiful red that applies easily with the wand applicator and is durable, lasting longer than many. It dries to a matte finish so if you want shine you simply apply a clear gloss.